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Category: Book Launch

link to How to Optimize Your Book Launch Emails

How to Optimize Your Book Launch Emails

You’ve probably read thousands of marketing emails over the course of your life, but have you ever thought about why you opened them? If they persuaded you to take action, have you considered...

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link to Ep 136: “Honest Conversations on Book Marketing”

Ep 136: “Honest Conversations on Book Marketing”

In this episode, you get a rare look inside a conversation between our host Shawn Manaher and bestselling author and book marketing coach, Chandler Bolt. Shawn just hit "record" and they kept on...

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link to 3 Approaches to Email Marketing for a Book Launch

3 Approaches to Email Marketing for a Book Launch

Incorporating email marketing into your book launch plan is one of the smartest things you can do as an author. This incredibly powerful tactic is not only cost-effective, but it also has the...

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link to Launching a Book? Why You Should Start Building an Email List Today

Launching a Book? Why You Should Start Building an Email List Today

One of the most inconvenient truths many writers come to realize when launching a book for the first time is that tactics like social media marketing, blogging, and podcasting, don’t necessarily...

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link to Ep 132: “Book Marketing & Book Launches”

Ep 132: “Book Marketing & Book Launches”

In this episode, we were joined by bestselling author and pro book designer, Joel Friedlander. He shared some awesome insights for authors needing to market their books. He also talked about how to...

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link to How to Create a High-Performing Book Sales Page for Your Launch

How to Create a High-Performing Book Sales Page for Your Launch

Not so long ago, creating a landing page was a technologically challenging and time-consuming exercise. It was also outrageously expensive, which is not something an author on a shoestring budget...

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We are Book Marketing Tools. We create tools for authors and publishers to be able to better promote their books. We also create helpful content and the popular podcast The Author Hangout, geared toward featuring bestselling authors and book marketers.

 
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