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Category: Marketing

link to Authors: You NEED A Mailing List

Authors: You NEED A Mailing List

Building a list is going to be one of the first things you will want to do. Having a list means you have people to promote your book to, and it's yours, and yours alone. What does this mean? What if...

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link to 3 Book Title Mistakes That Will Murder Your Marketing Efforts

3 Book Title Mistakes That Will Murder Your Marketing Efforts

We all know not to judge a book by its cover. But can the same be said about its title? The title of a book is one of the key pieces of information that a potential book buyer uses to judge...

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link to 7 Steps to Building an Author Platform

7 Steps to Building an Author Platform

Books sell best through word-of-mouth. A reader reads a book, then recommends that book. These recommendations travel along networks. It can be a celebrity recommending a book to millions via...

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link to Putting Fun into Book Marketing

Putting Fun into Book Marketing

If I asked anyone what word first springs to mind when considering marketing, not many would come up with the word fun. I would say that this is particularly true of writers. By necessity writers can...

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link to How to Setup & Use Leadpages

How to Setup & Use Leadpages

Lead Pages is a subscription service that allows you to build landing pages for products and services using a visual editor. It also incorporates best practices for landing page construction so you...

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link to How to Build a Responsive Author Email List in Just 30 Days

How to Build a Responsive Author Email List in Just 30 Days

Imagine publication swiftly followed by bestseller status and royalty checks of the financial freedom variety. It’s the dream of every writer but the reality of few. That’s pretty depressing,...

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About Us

We are Book Marketing Tools. We create tools for authors and publishers to be able to better promote their books. We also create helpful content and the popular podcast The Author Hangout, geared toward featuring bestselling authors and book marketers.

 
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