Marketing, Publishing, Social Media, The Author Hangout
In this episode, we were joined by the owner of Bublish and book marketing pro, Kathy Meis. She shared some awesome insights about how meta data, while maybe something you’ve ignored, is probably the most important thing for your books and your brand in the digital age.
A typical complaint about today’s writing is that it all sounds the same. According to many critics, the average novel enjoys all the flavour and texture of Cheez Whiz. So it is no surprise that voice is an urgent item on the writer’s wish list. Whether you see it as a mark of authenticity, or […]
As all aspiring authors who have managed to complete their manuscript know, writing a book is the easy part, getting people to read it is where the work truly begins. I am a private person by nature; my ideal day is being home alone wearing a tracksuit, slippers and a plate of food (this is […]
In this episode, we were joined by bestselling author Rachel Van Dyken. She shared about her experiences as an author, what she thought about being in on the ground floor of the newest ebook reading experience, Kindle in Motion, and her thoughts on writing and book marketing as well.
Many of us who are just starting out begin our writing adventure with the short story. They are a great way to get going – as they often contain only 1,500 to 3,000 words, they can be produced in as little as a few hours. They are a fantastic format for developing confidence in handling […]
I don’t fish much. However, my son likes to fish, so I have had to learn a few things about fishing. One of the most important lessons I have learned about fishing is that one type of bait will not catch all fish types. Different fish are lured by different types of bait. Catfish like […]
Ah… that empty screen or fresh piece of paper, just waiting to accept your words. Writing is everyone’s dream job isn’t it? Well, some days it is and some days it can feel like the seventh circle of hell. For many of us, writing time has also got to fit around the rest of life. […]
As an industry, self publishing is still in its infancy. The Amazon model created extraordinary opportunities for aspiring authors to publish books that traditional publishers rarely considered in the past. Still, even with this new found opportunity, authors realize very quickly that only half of the self-publishing puzzle has been solved. While there are many […]
Most twenty-first century authors market primarily online. Some say that in-person marketing is a waste of time. If you’ve ever done a signing at a bookstore and watched virtual tumbleweeds blow by, you may agree. But being at the right kind of event for your brand and optimizing the opportunity can yield not only additional […]
Facebook. Home to billions of people around the world. This has to be a great marketing tool, surely? Yes, it can be. Only if you use it right. So check out these 5 ways you can use Facebook to promote your book and connect with more readers. 1) Join Groups There are literally thousands of […]